You can now sync customer data from your database or warehouse directly to Amplitude, in a few clicks. You no-code or SQL query feeds Amplitude faster than ever.
For instance, you can send an event to your Amplitude User activation dashboard each time your user performs an action that labels them as active, without begging a backend to code it.
With the Amplitude destination, you can:
1. Create or update Users and their traits
2. Create events on Users